Clik here to view.
Using Twitter For Business Requires Focus
“We need a Facebook page and a Twitter account, right?” ask many of our clients these days. Much like clients who want news sections or blogs as part of their websites, our answer is always “It really...
View ArticleClik here to view.
An Event Apart
A week into starting my job here at Industrial Brand I found out I was going to a web design conference with our art director, Matt. I hadn’t heard of An Event Apart (AEA) before, so I went to the...
View ArticleClik here to view.
The Very, Very, Very Latest on Social Media
If there is one thing we have learned from our clients (as well as our own experience here at Industrial Brand) about the adoption of social media, it’s that companies need to overcome a learning...
View ArticleClik here to view.
Top Trends of 2012 That We Are Watching Closely
Trend #1: Mobile The ongoing buzz around mobile marketing is for good reason. A study conducted by Nielsen reported that 45% of Web mobile use is spent checking email and 25% is spent playing games....
View ArticleClik here to view.
You Have to be SMART With Social Media
There’s no denying it. There’s no hiding from it. There’s no escaping it. Social media is everywhere. And in some cases, social media can make or break a business. When was the last time you went to...
View ArticleClik here to view.
Your Business Seems Shallow: An Attempt to Explain the Curse of Social Media...
These kittens are pretty cute... just like the other fifteen cats on your Facebook homepage. What do people want to see - social media marketing, or cute cats? There is no doubt that social media...
View ArticleThe biggest change we’ve seen in our industry over the past 10 years: An...
I recently asked our three partners to answer three questions I had been thinking about lately with respect to clients in our industry. Here is what they had to say: Q1. What are the biggest changes...
View ArticleKick start your social media marketing plan
If you’ve read any of our most recent blog posts, you’ll realize that one of the biggest changes in the architecture, engineering, and construction (AEC) industry right now is online marketing. While...
View ArticleClik here to view.
Using Twitter For Business Requires Focus
“We need a Facebook page and a Twitter account, right?” ask many of our clients these days. Much like clients who want news sections or blogs as part of their websites, our answer is always “It really...
View ArticleClik here to view.
Top Trends of 2012 We Are Watching Closely
Trend #1: Mobile The ongoing buzz around mobile marketing is for good reason. A study conducted by Nielsen reported that 45% of Web mobile use is spent checking email and 25% is spent playing games....
View ArticleClik here to view.
You Have to be SMART With Social Media
There’s no denying it. There’s no hiding from it. There’s no escaping it. Social media is everywhere. And in some cases, social media can make or break a business. When was the last time you went to...
View ArticleYour business seems shallow: an attempt to explain the curse of social media...
There is no doubt that social media networks have changed our lives. We are able to communicate with each other at the click of a button and can capture and share moments instantly. However, something...
View ArticleDon’t wing it – social media needs a strategy
If there is one thing we have learned from our clients and our own experience regarding the success of social media, it’s that a proper web strategy is crucial. Otherwise, social media can become...
View Article